Tuesday, January 25, 2011

how to get into the big game

Cowboys Stadium, the host of Super Bowl 45
All you ever hear about is how expensive it is to buy Super Bowl tickets off of StubHub, a website where fans resell tickets to each other.  These tickets normally go for many thousands of dollars more than the face value of a ticket, which is between $600 and $1,200 this year.

So who actually gets tickets at face value?

About 75% of the tickets are distributed through the individual NFL teams.  In this year, each the Pittsburgh Steelers and Green Bay Packers each receive 17.5% of the total tickets (over 16,000 tickets per team).  The teams are then free to run a random lottery amongst their ticket holders for the right to purchase Super Bowl tickets.

The home team, the Dallas Cowboys receive 5% of the tickets, and the remaining 29 NFL teams get the remaining 35% of the tickets.  Each team runs their own lottery system to see who gets the right to purchase these tickets.

The last 25% of the tickets are made available to the NFL charities, corporate sponsor, and other interests.

If you aren't able to get into the stadium, you may purchase a ticket to watch the game outside on a big screen for $200.

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